The simple answer is that video can literally take control of your prospect’s mind and emotions.
Next to a face to face encounter, there is no better way to create and maintain that sense of “personal” interaction. They get to see you and hear you and get a sense of your personality and form an emotional attachment.
The same could, to a certain degree, be said for TV. The difference is that now with smart phone capabilities, you can create a video that portrays authenticity, spontaneity and do it for next to nothing in expense.
You might think that’s crazy but have you ever cried at a movie or while you were watching a television show?
Have you ever felt thrilled at the happy ending and watched those closing credits right to the end?
Have you been watching a show so intently that you completely forgot what was going on around you? We all have and here’s why…
The area of your brain that deals with sound and sight connects with almost every other part of your brain, including the areas of your brain that control physical action.
Put another way a message delivered to your clients and prospective clients effectively [on video] can compel them to take the action you want them to take.
The key is to have your online video created by someone who genuinely understands how to deliver an effective and compelling principle centered marketing message. And then put that video in front of the people who want to hear what you have to say.
People LOVE watching video.
Recent studies have revealed over 60% of online users are watching videos on the internet…so much so that it’s eating into TV viewing time as users go online instead of switching on the television set.
If you give your prospects videos that engage them, that entertain them, that give them a glimpse of “who you are” …while at the same time you’re educating them on why they should buy from you…they’ll come back and watch video after video that you create. Some will even tell their friends!
In my very first Vlog here at PCM, I gave a demonstration of how easy and cost effectively you can do this.
See an example here: Sell Anything, Anywhere, Anytime
This video was done on my smart phone on the spur of the moment while taking my dog for a walk.
It may not be pretty and frankly it was too long at 7 minutes (a 1-3 minute video focused on ONE BIG idea or FAQ is all you need) but it encompassed authenticity and showed me as real person.
Consider these Stats:
• It takes 29% longer to understand the written word vs the spoken word.
• Google rankings increase with video content
• Videos can be easily shared to your website, blog, YouTube, or send them as an email messages.
• Wherever you post a video, the message is far more likely to be heard in comparison to writing.
• It’s also important to put your videos out on your social media outlets, such as Facebook, Twitter, Pinterest, etc.
Had I had this technology available 20 years ago when I owned my car dealership, I’d be talking to you from my own private island somewhere in the Carribbean. 
We want to invest in our relationship with you.
We understand somebody has to make the first move, so we are providing this marketing audio program free of charge to you, not as something with low value, in fact we believe you’ve never heard anything quite like it.
We’re doing this to provide an investment in you and hopefully you will begin to understand some of the things we can help you with in your business growth.
Listen to Our Total Dominance audio program that teaches you a marketing plan that will make you the #1 company in your industry AND Totally Dominate your industry.
- Learn the 2 Common Mistakes Plaguing Most Businesses Marketing
- Learn a Simple 5 Step Formula for Every Marketing Piece You Ever Create
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